Archive for September, 2009

Is there any way to merge AdQuick + BlogQuick with openx?

Thursday, September 10th, 2009

Question:
The plan is first to merge AdQuick + BlogQuick together and to ad some additional features (this will be done from the phplemon deveolpers) to get the best ad features combined and to target more the blogsphere.

My idea is to integrate the OpenX market to get more access to potential advertisers listed there to better market the ad invenory of my registered bloggers.

I will need to connect the customized adQuick and OpenX market.

Answer:
We have analyzed your question. As you know, OpenX market has not released any API to get ads from OpenX host. As you told that you want to integrate adquick+blogquick with oxmarket, we need oxmarket API to integrate it to adquick+blogquick.

Currently, We can have OpenX setup and we can setup OpenX market in it and then we can use OpenX invocation code into Adquick+blogquick and this way you will get all advertisers from OpenX Market.

(Currently, OpenX Market is supporting only OpenX Product only so we have to wait till they will release API to get ads or put our ads in it.)

Is there any API to get ads from openx hosted? Will it work in OpenX only?

Saturday, September 5th, 2009

Question:
i have my own adserver (custom, hand written).

Is there any way to integrate openx Market plugins (Openx Hosted) to my adserver so that i can put my campaign to openx hosted and get ads from openx hosted?

Is there any API to get ads from openx hosted? Will it work in OpenX only?
Answer:

We have understand your question, As you know, OpenX market has not released any API to get ads from OpenX host. As you told that you want to integrate your adserver with oxmarket, we need oxmarket API to integrate it to your own adserver.

Currently, We can have OpenX setup and we can setup OpenX market in it and then we can use OpenX invocation code into your adserver and this way you will get all advertisers from OpenX Market.

(Currently, OpenX Market is supporting only OpenX Product only so we have to wait till they will release API to get ads or put our ads in it.)

Revenue Maximization for Publishers / AdAgencies from OpenX Adserving

Friday, September 4th, 2009

For Adservers using Openx, this is a boon which has maximized revenue for so many publishers.

http://www.openxservices.com/openx-adnetwork-optimization.php

Duplicate Conversions in OpenX

Thursday, September 3rd, 2009

Question:
I am new to openx, sorry my bad English, need much help, my problem is with the meter conversion, he is counting more than one conversion per IP adress, and honestly saw no solution to the problem in the system because the conversion function to block the same IP dont exist, leaving the various statistics and triple duplicate conversions, I use the version 2.8.1. My question is: is there a solution?

Answer:

I think you want to block IP address for X time for conversion to avoid duplicate conversion from same IP. We can have one more file which can be run in cron and it will delete all duplicate conversion and will add IP address to block list.

yes, it’s basically what you described, I want a mod to lock conversions duplicated, they need not come to be counted in the statistics of my server.

This feature is available at

http://www.adservermods.com/openxmods/Filter-Duplicate-Conversion/prod_1414.html


Custom Niche Adnetwork for Bloggers

Thursday, September 3rd, 2009

Question:

I have experimented a little bit with OpenX and in my opinion the functions you can use to configure advertisment and ad space to display ads is too much for a casual advertiser/ publisher, it’s very complicated.

Do your mods simplify those doings singnificant?

My goal is to setup my own ‘OpenX monetization platform’ and to use the OpenX marketplace to connenct publishers and advertisers to make revenue!

For me it is actually not clear how to deduct the ‘cut’ within the OpenX system.
I hava also thought to implement a option for signup bonus and a afilliate program. Can this be done with OpenX?

I need to setup a platform like this one mentioned

Answer:

Our Mods can add additional features to the Openx to make the it more functional and efficient.

We can guide you to use Openx.              We can also go with the New User Interface for the Advertisers and Publishers with the basic functionalities, and can have the openx as the back end.

Also the Admin can use the Default Openx to make all the settings.

The developed UI for the Advertiser/ Publisher can be build with the limited functionality and you can have your own templates .

We can also implement the bonus functionalities for the sign up and the affiliate program as you require.

Provide us more details about how you need the Advertiser/Publisher Page, if we need to develop apart from the Openx.

As well provide the documentation of the functionalities that you require for the Advertiser/ Publisher functionality development, Bonus functions for Signup and Affiliate program.

So that  we can get back to you with clear plan and with exact things which you would require.

Managing ads by advertiser

Wednesday, September 2nd, 2009

Question :

The advertiser should be able to upload his graphics/ad details and manage the ads by day-part, location, coupon text/graphics/flash (auto-customized by location based on XML information from phone) e.g. welcome to New York Time\’s Square Starbucks! come in for 30% off a large coffee — the location and coupon details should be reflective of the location received from the phone — advertiser should have ability to set these parameters and to view ads via Google map API, and other reporting (day-part) We will need to keep track of all the Data & Request, we need to create MIS (Management Information System) that takes care of the same. OpenX website will be for advertisers / users to log in… to setup there accounts… advertisement the data will be saved in server database… webservices will pull that data and prase in xml We will need the site to integrate with google checkout & paypal. Advertisers will set daily budget and account will automatically refill every 24 hrs when daily budget has diminished.

Answer:

Openx is already providing Xml RPC type of invocation code, managing ads can be done in openx called targeting it’s a customized feature , so that it will target ads what ever way you want like age , sex, profile, location etc,

offer a CPC model

Wednesday, September 2nd, 2009

Question :

can we create a directory listing for companies in the reverse mortgage business and would like to offer a CPC model ?

Answer:

I think you may already have site which displays list of companies in the reverse mortgage business or you may want to create a site.

In this site, you want to display ads in some target based it may be company targeted ads or country/city targeted ads

As of now this targeting ads is not present in openx so we can able to do this by writing customized plugins

We will make new plug-in which will generate target based invocation code from this we can able to target ads as you want for any city, country, company pages.

And we can give UI to advertiser where he can select his targeted pages of directory site and he can display his banners in CPC model.

OpenX VS 3rd party’s server

Wednesday, September 2nd, 2009

Question :

When we are redirecting a 3rd party tag, we are seeing a huge discrepancy between the # of impressions reported by our OpenX vs. the 3rd party’s server. Our OpenX shows a dramatically lower number of impressions than the 3rd party server does. The discrepancy we’re seeing is that the 3rd party server is showing over 2X higher the number of impressions than our OpenX shows, much greater than the 10-15% OpenX says may occur with integrating 3rd party tags.

I don’t believe we have any setting stored for our OpenX to strip out non-unique impressions (we don’t even know where that is available). I know you provide a module to do the opposite, namely drill down to count only unique impressions and clicks, but I am hoping your familiarity with the auditing of OpenX can help us dig into our counting discrepancy.

serve ads using xml-rpc openx server

Tuesday, September 1st, 2009

Question :

key requirement right now is to serve ads using xml-rpc openx server. we have tried it and didn’t succeed .right now we are serving ads through iframe and js we need to convert all these to xml-rpc
1- one such problem is many times the probability engine shows 0.00 % probability even everything is configured correctly.