Archive for November, 2012

Djax Video Ad Tag - Video Ad format

Friday, November 9th, 2012

Today’s online advertising market requires video ads in order to promote products and express new ideas to the audience, Video advertising is one of the fastest growing front-runner among other forms of advertising.We are elated to provide video ads service to our highly esteemed customers.

Online Advertising trend is slowly shifting gears to video ads. With Video ads, advertiser has the power to engage and target their audience in a much more interactive manner than other means of online advertising options.

The real power of video ads comes in the format of pre roll, mid roll and post roll video ads,which has the greater degree of chances to achieve your brand objective and to capture the attention of target audience.

  • We support pre-roll, mid-roll and post-roll video ads.Video ads generate higher CTR compared to other display units.
  • We also support companion ads which can be graphical or text, it can be placed anywhere on the web page.Companion ads will get displayed in conjunction with video ads.
  • We support popular MP4 and FLV video formats for video ads.We have also included auto-play option on page load event,which guarantees income.
  • With video ads one can leverage his/her online advertising business,thus by making his/her brand value to reach wider segment of audience.
  • Special Features:

    • Easy to generate the invocation code for Inline Video ads
    • Auto play option is available
    • Supports Pre-roll/Mid-roll/Post-roll Ad
    • Supports MP4 and FLV files formats
    • Supports Companion Banner

    To purchase this product, you can go to this link and place the order.

    dJAX Predictive Analytics - New Analytic Tool

    Friday, November 9th, 2012

    Have you been using djax package? Looking for analytics report which gives quick overlook of the entire system through various types of interactive charts?Look no further and choose our product to fulfill your needs.

    Looking into database for analyzing data is a tedious and time consuming process.With our product one can get detailed analyzing report in elegantly designed UI level.

    Djax Analytics showcases existing data in a much more user friendly manner through various types of charts and graphs,which makes users to understand the system quickly and also helps users to get a glimpse(brief view) of what the system does.

    We have developed analytics report based on following data taken from Djax package.

    • Contextual Targeting
    • Behavioural Targeting
    • Demographic Targeting
    • Advanced Unique clicks and Impressions
    • Country Statistics
    • RTB(Top 5 campaigns with bidded amount and amount earned)
    • Advanced Anti Fraud Clicks(To track fraud clicks).
    • Top 5 Advertisers
    • Top 5 Publishers
    • Revenue Report for specific period
    • Billing Module

    With the help of interactive charts and tables,we have formatted the data in an elegant and visually appealing manner,which constantly makes user amazed and awe struck.

    Analytics report helps to understand how the system performs,which is a much needed one for staying competitive in online advertising business and to reach the goal.

    One can easily learn what precisely happening in the system,which helps to take any strategic decision if required in order to reinforce his/her online advertising business.

    Analytics report can also be exported into excel format for further analyzing process.

    Data included in Analytics Report:

    Contextual Targeting:

    Top 10 keywords will get displayed on interactive charts based on date selection.One can able to analyze top 10 keywords for following periods.

    • Last seven days
    • Today
    • Specific date
    • Date Range

    With the help of top 10 keywords report, Advertiser can able to choose right keywords to target his/her ads.

    We have also included a table to list down entire keywords in the system along with clicks and impressions.

    Behavioural Targeting

    Top 10 category will get displayed on interactive charts based on date selection.One can able to analyze top 10 category for following time periods.

    • Last seven days
    • Today
    • Specific date
    • Date Range

    Demographic Targeting

    Based on gender targeting,one can able to know percentage of male and female visits.

    Based on age targeting,top 10 banners which has more number of impressions will get displayed on interactive chart.

    Advanced Unique clicks and Impressions

    Advanced unique clicks and impressions gurantees unique number of visitors to the system.Displaying unique clicks and impressions data on charts, helps to analyze number of unique visitors using the system.

    One can able to analyze,Unique clicks and impressions for following time periods.

    • Last seven days
    • Today
    • Specific date
    • Date Range.

    Country statistics:

    Geo chart highlights country with impressions and clicks,which helps to indentify his/her potential market.

    Real time bidding:

    Interactive chart displays,Top five campaign which has high bid amount.

    Additionally,one can also analyze the amount earned for bidded campaign.Real time bidding report is available for following time period.

    • Last seven days
    • Today
    • Specific date
    • Date Range.

    Advanced Anti Fraud Clicks:

    Advanced anti fraud clicks helps to track down fraud clicks,Putting this in analytic report will greatly help admin of the system to take stringent action over fraudsters.

    Interactive charts displays number of times fraud clicks occured along with IP address of the fraudster.

    Top five Advertiser:

    Interactive chart displays,Top five advertiser based on revenue earned.Top five advertiser varies according to the date selection.

    Apart from charts,Table displays all advertisers in the system along with the revenue they earned.

    Top five Publisher:

    Interactive chart displays top five Publishers based on number of active zone under each publisher.Top five Publishers varies according to the date selection.

    Apart from charts,Table displays all Publishers in the system along with the number of active zone.

    Revenue Report for specific period:

    It shows overall amount earned by the system according to the date selection.With this report one can measure the potential of his/her system.

    Billing module:

    With the help of interactive chart,based on date selection following information can be obtained.

    i) Total number of payments made.

    ii) Total number of active payments.

    To purchase this product, you can go to this link and place the order.