Posts Tagged ‘Online Ads’

Advanced Anti-fraud Impressions - Brand new feature

Wednesday, June 18th, 2014

Our product Advanced Anti-fraud Impressions effectively protects anti-fraudulent transactions online.Here are some features,
1. Stopping Anonymous Proxies from crossing Geo Location controls Fingerprint technology retrieves unique anonymous details of consumers ( devices - both fixed and mobile) based on their analyzing online behavior, online transactions, static and dynamic data stored by browsers, OS etc in real time, which are otherwise not accessible to other disturbing proxy servers, enables creating and maintaining unique device ID for any device.
The unique device ID for any device such as PC, Tablets, Smartphones etc authenticates its genuineness and even the fraudsters systems that hide their true identities can be filtered and blocked.
2. Identifying bot or non-human traffic Crawlers and anti-bot agents separates both traffic collecting information from analytics such as how long a user stays on the site, pages per visit etc.
3. Controlling Anti-Click frauds.

Native Ads – An update from dJAX Adserver

Monday, June 16th, 2014

Native ads have customized branding messages which appear in their natural form as that of the regular feeds of the website such as a twitter tweets, a facebook post, a search engine listing, an editorial story etc. Native ads have always been for advertisers in reaching their targeted audience without really being intrusive.
The native ads can be served as one of the following:

  • Instream ads
  • Activity-triggered ads
  • Branded content
  • Mobile Only ads

XML Feed Network – Integration

Friday, June 13th, 2014

XML Feed Network connects various xml feed network into our ad server which are all have unique parameters for xml feeds responses. To fetch XML feeds from various networks based on publisher and convert the highest bided feed to a text ad and display it in a publisher website / provide separate XML feed generator features for publisher getting xml feeds from our ad server.We can configure multiple feed networks by using their credentials with the limitatition for each network like, average impression, clicks so on.
XML feed generator API

XML feeds generator for publisher sharing our ad network text ads to 3rd party ad networks or ad server.This XML feed generator generate feed directly from third party / Ad network’s advertiser text ads and lends to third party server with banner title, banner text,banner display url, beacon url,clickurl,bid and conversion tracking url.